MUSE Silver

United States

2022

Life is Better | 2021 Honda HR-V

Entrant Company

Tier10

Category

Video

Client's Name

Maine Honda Dealers Association

Sub-Category

TV Ad

Tired of the same old thing? You can discover all kinds of new adventures with the 2021 Honda HR-V. As comfortable as it is capable, the HR-V is ready to help you get up, get out, and hit the city. We developed the "Life Is Better" campaign series to connect Honda owners and the local area lifestyle that share the same values and core beliefs of the Honda consumer. With in-market data, we built detailed customer profiles for the Honda HR-V and identified lifestyle locations that aligned with the model.

Credits

Account Director
Scott Fletcher
Camera Operator
Alexander Pickering
Director of Photography
Erik Motta
Director
Devin Leisher
Executive Producer
Scott Rodgers
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