2022

Transformer Table

Entrant Company

Urban Folk Consulting Inc.

Category

Website - E-Commerce

Client's Name

Transformer Table

Country / Region

Canada

An innovative, digitally native brand needs a best-in-class user experience that exceeds all success metrics. Urban Folk led the redesign of the Transformer Table brand as they expanded into different product areas, and completely reinvigorated their Shopify site with a ground-up redesign that included the most effective features and functionality. The result is a substantial increase in revenue coupled with a 10x increase in their conversion rate.