2022
CalBlueDream Brand Identity
Entrant Company
H. Design Studio
Category
Corporate Identity - Brand Identity
Client's Name
CalBlueDream
Country / Region
United States
CalBlueDream is a new skincare brand based in California. The brand offers skin, hair, and body care formulations created with meticulous attention to relax, customer experience, and efficacy and sensory pleasure in mind. The logo design shows the atmosphere and environment of California by using outlined symbols in minimalism.
The design of the "teal" color tone represents the products will not only take care of the daylight skincare but also brings a "California" experience in the night. The design emphasizes the relationship between nature and humanity for enhancing the user experience.
Credits
Entrant Company
Lean Marketing
Category
Video - Transportation
Country / Region
United States
Entrant Company
DDC Public Affairs
Category
Integrated Marketing - Integrated Marketing Campaign
Country / Region
United States
Entrant Company
Crunchyroll
Category
Event - Virtual Event
Country / Region
United States
Entrant Company
Formica Corporation
Category
Marketing & Promotional - Brochure
Country / Region
United States