2022
Entrant Company
Category
Client's Name
Country / Region
CalBlueDream is a new skincare brand based in California. The brand offers skin, hair, and body care formulations created with meticulous attention to relax, customer experience, and efficacy and sensory pleasure in mind. The logo design shows the atmosphere and environment of California by using outlined symbols in minimalism.
The design of the "teal" color tone represents the products will not only take care of the daylight skincare but also brings a "California" experience in the night. The design emphasizes the relationship between nature and humanity for enhancing the user experience.
Credits
Entrant Company
PlusOne®
Category
Advertising - Advertising Campaign
Country / Region
Netherlands
Entrant Company
McKinsey Global Publishing
Category
Audio - Podcast
Country / Region
United States
Entrant Company
Gravity Global
Category
Integrated Marketing - Integrated Marketing Campaign
Country / Region
United Kingdom
Entrant Company
Michigan State University
Category
Video - TV Series / Episodes
Country / Region
United States