MUSE Platinum

2022

CalBlueDream Brand Identity

Entrant Company

H. Design Studio

Category

Corporate Identity - Logos

Client's Name

CalBlueDream

Country / Region

United States

CalBlueDream is a new skincare brand based in California. The brand offers skin, hair, and body care formulations created with meticulous attention to relax, customer experience, and efficacy and sensory pleasure in mind. The logo design shows the atmosphere and environment of California by using outlined symbols in minimalism.

The design of the "teal" color tone represents the products will not only take care of the daylight skincare but also brings a "California" experience in the night. The design emphasizes the relationship between nature and humanity for enhancing the user experience.

Credits

Visual Design
Siqi Wu
Brand Design
Haolai Zhou
More Platinum Winners
Video
2022
MUSE Advertising Awards - Blown Chances
ND Nemzeti Dohánykereskedelmi Nonprofit Zrt.

Entrant Company

Lounge Group

Category

Video - Nonprofit

Country / Region

Hungary

Branded Content
2022
MUSE Advertising Awards - Jeld-Wen / LaCantina v2
Jeld Wen / LaCantina Doors

Entrant Company

Austin Kelley Productions LLC

Category

Branded Content - Branded Content / Other___

Country / Region

United States

Corporate Identity
2022
MUSE Advertising Awards - Impact Unbound – Defining a Billion-Dollar Tech Company

Entrant Company

UST

Category

Corporate Identity - Brand Identity

Country / Region

United States

Video
2022
MUSE Advertising Awards - My Shot
Coinbase

Entrant Company

CharityBids

Category

Video - Corporate

Country / Region

United States