2022
Kaishan Inspiration
Entrant Company
Yidan Xie
Category
Marketing & Promotional - Illustration
Client's Name
Kaishan Liquor
Country / Region
China
Kaishan is a new Chinese pioneer liquor brand dedicated to embracing international brewing concepts with traditional craftsmanship. With Kaishan bottle as the visual focus, illustrations are inspired by daily life, festivals, and fantasy stories.
Through stylized visual expression, the product conveys pioneering and unique brand highlights receiving a lot of praise. More people can see that Chinese liquor can also be modern.
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