2022

Take Your Seat Brand Guidelines

Entrant Company

Ragsdale Design Group

Category

Corporate Identity - Corporate Identity / Other___

Client's Name

Take Your Seat

Country / Region

United States

Take Your Seat is a breakthrough platform that effectively and efficiently delivers success-oriented board seat selection outcomes for Black executives and committed companies. Our vision is to create systemic change one board seat at a time because we believe equity turbocharges business.RDG was responsible for revitalizing and expanding the brand through expressive patterns, an updated color palette, and a vision forward that would allow the brand to remain evergreen. By thinking about diversity as more than a concept, but a mission, we were able to create a visual metaphor for the brand's ideal candidates.