Tampa Baes

Key art campaign for Tampa Baes on Amazon Prime Video. The art explores the concept of a fake set. The cast was photographed in a contrived environment that features iconic elements of Florida, the beach and pool-side vibes. The background deliberately looks like a set, making the backdrops and C Stands visible. The colors are fun and vibrant just like the cast itself. Deliverables included: static key art, finishing, OOH, digital, social + optimization assets.