MUSE Gold

2022

Always In Demand Campaign

Entrant

The Gate NY

Category

Advertising - Online AD (Campaign)

Client's Name

Institute of Management Accountants

Country / Region

United States

About The Entry

We wanted to inspire more accountants to earn their CMA (Certified Management Accountant credential). So we focused on the most compelling benefit: having the skills to make a real difference in someone’s life. Whether it’s finding the data to convince a factory to rehire the workers they laid off, prevent a hospital from closing or just give an old shirt company a new lease on life, CMAs have an impact that goes far beyond the typical CPA. And this TV campaign sets out to prove it.

Credits

Associate Creative Director / Copywriter
Mike Abadi
Associate Creative Director / Copywriter
Scott Singow
Associate Creative Director / Art Director
Charlie Williamson
Chief Creative Officer / Copywriter
David Bernstein
More Gold Winners
App
2022
2022 MUSE Creative Awards Winner - HMI Design for Smarter Rides
Wuxi Ecooter Technology Co., Ltd.

Entrant

Shenzhen YUZHE Design Co.,Ltd

Category

App - GPS / Navigation

Country / Region

China

Integrated Marketing
2022
2022 MUSE Creative Awards Winner - The H Orlando
The H Orlando

Entrant

The Brand Collective

Category

Integrated Marketing - Company Branding

Country / Region

United States

Advertising
2022
2022 MUSE Creative Awards Winner - Tampa Baes
Amazon Prime Video

Entrant

PLASTIC PALMTREE

Category

Advertising - Advertising / Other___

Country / Region

United States

Website
2022
2022 MUSE Creative Awards Winner - WebMechanix Website Redesign

Entrant

WebMechanix

Category

Website - Design / Web Agency

Country / Region

United States