2022
PegaWorld 2021
Entrant Company
Pegasystems
Category
Event - Tech Event
Client's Name
Pegasystems
Country / Region
United States
Leading up to the event, it was imperative to use intrigue to our advantage. We wanted folks to know PegaWorld iNspire would be out of the ordinary, while also not pulling every rabbit out of our hat. Throughout our marketing, we introduced a portal within the branded iN that invited people to register and come in to explore. This served as a worthy metaphor for PegaWorld itself: Just beyond where you are, there’s a place full of bold and thought-provoking ideas. Our creative featured people interacting with the portal but didn’t show what’s inside. That reveal was saved for day-of.
Credits
Entrant Company
George P. Johnson Experience Marketing
Category
Website - Best User Experience
Country / Region
United States
Entrant Company
Kin
Category
Website - Home Page / Landing Page
Country / Region
United States
Entrant Company
Fiverr
Category
Advertising - Advertising Campaign
Country / Region
United States
Entrant Company
Prand
Category
Video - Animation
Country / Region
Georgia