2022
Entrant Company
Category
Client's Name
Country / Region
Apptio came to Shout Creative with a very clear request - humanize our process. Everyone in Technology Business Management (TBM) knows that Apptio is the leader in analytics and analysis, but they don’t know why it’s important for organizations to invest in TBM. This world is all about data, so we leaned heavily into motion design to illustrate “the art of data”. Working closely with the brand team, and even pitching the CEO, we produced this video to explain why Apptio’s process is so complex and why it’s paramount to the progress organizations provide to our communities. The end result debuted to immense fanfare in front of a global audience at the Technology Business Management Council, and continued on as the anchor for a very successful paid social campaign.
Credits
Entrant Company
Phoenix Lifestyle Marketing Group
Category
Corporate Identity - Logos
Country / Region
United States
Entrant Company
Spectrio
Category
Video - Consulting
Country / Region
United States
Entrant Company
The Local Collective
Category
Experiential & Immersive - Retail
Country / Region
Canada
Entrant Company
Work & Co
Category
Website - Property / Developer
Country / Region
United States