MUSE Platinum

2022

Bostons Children's Hospital Interactive Wall

Entrant Company

NEXT/NOW Agency

Category

Experiential & Immersive - Community

Client's Name

Boston's Childrens Hospital

Country / Region

United States

Working alongside Diversified., NEXT/NOW was commissioned to create four unique, interactive scenes for Boston Children's Hospital and their iconic LED lobby display wall. The massive 16′ high wall sits directly in front of the main entrance to the hospital and serves as an exciting distraction for many BCH visitors. The content includes rainforest, underwater, space, and abstract rainbow scenes. AI and Motion Capture work together to power the interactivity of the four scenes as they play on loop throughout the day. The Interactive media wall was proposed as an immersive experience that can be a distraction for kids, parents and employees within BCH. The approach was to be able to remove them from the environment they are in and create engaging forms of happiness and excitement.

More Platinum Winners
2022
MUSE Advertising Awards - The World’s First MEME Museum

Entrant Company

K11 Concepts Limited

Category

Integrated Marketing - Event Marketing

Country / Region

Hong Kong S.A.R., China

2022
MUSE Advertising Awards - Liquidity
PinkCherry.com

Entrant Company

The Local Collective

Category

Audio - Radio AD

Country / Region

Canada

2022
MUSE Advertising Awards - Joyce Rey Custom Website Design

Entrant Company

Agent Image

Category

Website - Real Estate

Country / Region

United States

2022
MUSE Advertising Awards - BenBits — Plastic Free

Entrant Company

PlusOne®

Category

Video - Animation

Country / Region

Netherlands