2022
Entrant Company
Category
Client's Name
Country / Region
Working alongside Diversified., NEXT/NOW was commissioned to create four unique, interactive scenes for Boston Children's Hospital and their iconic LED lobby display wall. The massive 16′ high wall sits directly in front of the main entrance to the hospital and serves as an exciting distraction for many BCH visitors. The content includes rainforest, underwater, space, and abstract rainbow scenes. AI and Motion Capture work together to power the interactivity of the four scenes as they play on loop throughout the day. The Interactive media wall was proposed as an immersive experience that can be a distraction for kids, parents and employees within BCH. The approach was to be able to remove them from the environment they are in and create engaging forms of happiness and excitement.
Entrant Company
Gravity Global
Category
Video - Animation
Country / Region
United Kingdom
Entrant Company
Gravity Global
Category
Integrated Marketing - Integrated Marketing Materials
Country / Region
United Kingdom
Entrant Company
CT.LAB Experience Design and Guo zhenjiang
Category
Experiential & Immersive - Experiential & Immersive / Other___
Country / Region
China
Entrant Company
Moment Factory
Category
Experiential & Immersive - Promotions & Stunts
Country / Region
Canada