MUSE Platinum

2022

Bling Bling!

Entrant Company

27 Design Co., Ltd.

Category

Video - Animation

Client's Name

Ya Sound Entertainment Ltd. / EMI Records and Entertainment Ltd.

Country / Region

Taiwan

Bling Bling is a song which was created by ChihSiou, who is a Taiwanese singer-songwriter. When we discussed the content of this song with ChihSiou, he mentioned that he wanted to present the feeling of light in the dark, as every cloud has a silver lining. Therefore, based on the idea, we converged the structure of the content into a sentence, " There is a kind of love that make you see the whole world from one person and also, you can give up the world for a person "

The story is about two zombies who survived in a virus-infected world.
People all over the world are dead, but only the protagonist survived. When he decided to give up his life, he happened to meet the heroine.
They explored the world with each other and had a pretty good time. Even though both of them had wounds all over their bodies, they still saw each other perfectly. But at the end of the story, the protagonist was suddenly arrested and no one knew what would be going to happen next.

Credits

Director
Cheng-Hsuan Lin
Producer
Peng-Hui Lin
Producer
Sunber Lo
Art Director / Concept
Qian-Han Chen
Animation Supervisor
Bruce Chen
Art Concept
StevenTung
Logotype
Cheng Chieh Sung
Story Concept
Chih Siou
More Platinum Winners
Social Media
2022
MUSE Advertising Awards - A Letter From Calvin Royal III

Entrant Company

The Luxury Collection

Category

Social Media - Storytelling

Country / Region

United States

Corporate Identity
2022
MUSE Advertising Awards - WearForever Logo
WearForever

Entrant Company

Natasha Mozz

Category

Corporate Identity - Logos

Country / Region

United States

Website
2022
MUSE Advertising Awards - Breastcancer.org digital experience

Entrant Company

Work & Co

Category

Website - Health

Country / Region

United States

Strategic Program
2022
MUSE Advertising Awards - China Southern Airlines Co., Ltd CSR Report 2021
Beijing Pengtu Culture and Art Communication Co., Ltd.

Entrant Company

Beijing Pengtu Culture and Art Communication Co., Ltd.

Category

Strategic Program - CSR Program

Country / Region

China