2022
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The project is located in Yantai Long Island, which is reputed as the "a fairy isle on the sea". Based on its cultural background and geographical environment, the design team takes the natural landscape of mountains, sea and cliffs as the background and carrier, and integrates multi-media interactive light and shadow technology to show a beautiful and fantastic scene. This will bring visitors an immersive and scenario-based interactive entertainment experience and highlight the geographical and cultural uniqueness.
Planned under the premise of protecting the original landscape, the project divides the scenic area into five major parts and thirteen nodes. With rich and peculiar creativity, bold and exaggerated techniques, combined with 3D projection, laser, fog, air explosion, water spray and other technological means to visualize the abstract culture of immortals and its symbolic meaning. In this way, it deepens the visual impression of visitors while improves their understanding of Chinese culture.
Also, it combines the time and space of the scenic area into a multi-dimensional scene, linking a series of story lines to create an immersive light show with a grand world view, including fairy palaces, fairy forests, auspicious animals, the Milky Way and other fairy landscapes, which integrally shows the cultural charm of the Long Island a fairy sea isle and the Chinese Oriental fairy culture. Combined with the reasonable moving route planning that organically links each theme area together, the project facilitates users to explore, experience and think about the interaction and behavior on their own. By doing this, it enhances the fun and interactivity of the scene and brings users a twofold visual experience of illusion and reality.
Credits
Entrant Company
Moburst
Category
Video - Food & Beverage
Country / Region
Israel
Entrant Company
United Esports
Category
Strategic Program - Social Media Campaign
Country / Region
United States
Entrant Company
IrisWave
Category
Video - Wedding
Country / Region
Singapore
Entrant Company
Oliver Wyman
Category
Website - Best User Experience
Country / Region
United States