MUSE Platinum

2022

New Game Plan

Entrant Company

Rescue | The Behavior Change Agency

Category

Video - Public Service & Activism

Client's Name

Prevention First

Country / Region

United States

Rethink Recovery is a health communication campaign that seeks to increase openness and interest in Medication-Assisted Recovery (MAR) among those with an opioid use disorder (OUD). In FY22, the brand developed β€œNew Game Plan,” a video that effectively communicates the benefits of MAR through an innovative live-action and animated story.

Credits

Creative Director, Rescue Agency
Ben Peters
Sr. Account Supervisor, Rescue Agency
Katie Weber
Agency Producer, Rescue Agency
Nicole Teusch-Butcher
Strategy Director, Rescue Agency
Penny Norman
Account Supervisor, Rescue Agency
Alex Davis
More Platinum Winners
2022
MUSE Advertising Awards - The Whynauts
Perot Museum of Nature and Science

Entrant Company

Groove Jones

Category

Video - Educational

Country / Region

United States

2022
MUSE Advertising Awards - Impact Unbound – Defining a Billion-Dollar Tech Company

Entrant Company

UST

Category

Corporate Identity - Brand Identity

Country / Region

United States

2022
MUSE Advertising Awards - Long reads: the future of DNA sequencing
Oxford Nanopore Technologies

Entrant Company

Phospho Ltd

Category

Video - Technology / Science

Country / Region

United Kingdom

2022
MUSE Advertising Awards - Machine Hallucinations: Nature Dreams
Koenig Gallery, Berlin

Entrant Company

Refik Anadol Studio

Category

Experiential & Immersive - Exhibition Experience

Country / Region

United States