MUSE Gold

2023

HealthCut

Entrant Company

Kreativna Dvojica

Category

Video - Public Service & Activism

Client's Name

Harold's Barber & Tattoo

Country / Region

Slovakia

Due to climate change, the population of ticks is increasing, and they are becoming more dangerous for humans. In 2020, Slovakia recorded a historical record in cases of tick-borne encephalitis.

One of the places where a tick hides on a person is the hair. Therefore, when we mow the grass against ticks, we should also cut our hair, so we are able to spot them sooner.

Barbers on a special mower teamed up with Bratislava-Ruzinov Public Services and helped them mow lawns in the city to draw attention to the need to mow hair as well.

Credits

Creative Director / Art Director
Michal Hornicky
Creative Director / Copywriter
Ivana Hornicka Paconova
Director of photography
Ondrej Synak
2AC
Dusan Durkovic
FPV & Drone Operator
Radovan Leitman
Sound recording
Miroslav Gazi
Sound Mix & Mastering
Viktor Krivosudsky
Motion designer
Dominik Herceg
Stage Designer
Robert Sebesta
Bratislava-Ruzinov Public Services Manager
Matej Guoth
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