2023
Upfront 2021 Open Tape
Entrant Company
NBCUniversal
Category
Video - Internal Communication
Client's Name
Country / Region
United States
Just as NBCU planned to reconvene in person for its 2021 in-person upfront at Radio City, all hopes were dashed by new variants of the coronavirus. The original design was to open the show with NBCU’s late night talent, but the pivot leaned into the in-person cancellation itself. This vignette allowed our late night talent to express their excitement about participating in the upfront in a comical way, and of course, the disappointment we all felt about yet another virtual event.
Credits
Entrant Company
McKinsey Global Publishing
Category
Video - Diversity & Inclusion
Country / Region
United States
Entrant Company
BRAND SPIDERS GmbH
Category
Video - TV Ad
Country / Region
Germany
Entrant Company
LuXun Academy of Fine Arts
Category
Student Submission - Student Conceptual Design
Country / Region
China
Entrant Company
Perkins&Will
Category
Publication - Magazine
Country / Region
United States