2023
Caregivers Resource Guide 2022
Entrant Company
NBCNews Brand Studio
Category
Branded Content - Healthcare & Pharma
Client's Name
Mayo Clinic
Country / Region
United States
Mayo Clinic returned for a second year as the sponsor of the NBC News Brand Studio’s Caregivers Resource Guide, part of NBCUniversal’s recurring Caregivers Initiative in recognition of National Caregivers Month. The guide comprised 10x articles focused on helping caregivers navigate the challenges of caring for loved ones and taking care of themselves. In a first-of-its-kind cross-property execution, the articles were also published in Spanish on Telemundo Noticias.
Credits
Entrant Company
Elevate Healthcare
Category
Integrated Marketing - Rebranding (NEW)
Country / Region
United States
Entrant Company
Muze / Muses Ltd
Category
Experiential & Immersive - Exhibition Experience
Country / Region
Croatia (Hrvatska)
Entrant Company
Budder Creative
Category
Advertising - Point of Purchase
Country / Region
United States
Entrant Company
Blue Communications
Category
Integrated Marketing - Internal Campaign
Country / Region
United States