Passion Point Collective: A Movie Studio For Brands

The Passion Point story began three years ago. I was at Omnicom for 15 years as EVP/Partner of Entertainment Marketing. In 2019, I left Omnicom and attended the Sundance Conference, where an executive from HP hosted a screening of their new docu-series, “History of Memory.” I submitted a plan to market the film with a launch at the Tribeca Film Festival. HP loved the plan and awarded me the business! I had no bank account, no staff – just me, my beagle and a passion for brand storytelling. Over 8 weeks, I retained a team, secured our name and website, we won at Tribeca and Passion Point Collective was born!

We picked up more clients, and quickly became the leading entertainment marketing agency for brand-funded films, Passion Point Collective: The Movie Studio for Brands.

We have overseen 17 films in 3 years, dwarfing any other agency in our vertical. We also established key entertainment marketing offerings including talent buying and music marketing,
Our client roster includes HP, Neutrogena, 3M, Aflac, HPE, AbbVie, and IBM. Our awards include:
-Digiday Awards - Winner, Best Brand Film: “In the Sun” Neutrogena
–Amdoc Film Festival - Winner, Most Inspirational Film: “Not the Science Type” 3M
–N.Y International Children’s Film Festival - Winner, Audience Choice Award: “The Coder”
–Sedona International Film Festival - Winner, Best Animated Film: “The Park Bench” Aflac
-Telly Award Gold Winner Branded Content - First Frame Program
-Brand Film Awards: First Place, Healthcare: “The Park Bench”
Our films have also been official selections at 150 film festivals in 36 months. All of this has been executed by our incredible team of just ten amazing individuals, 70% of which are women.
Our culture is based on creating compelling and engaging content. Our films advocate for social causes and celebrate inclusion, diversity, and youth working to change the world. I believe we have a unique offering as we organically integrate our brands into the fabric of today's pop culture. Thank you, we are Passion Point Collective.