2023
Skip-a-Pay
Entrant Company
LKCS
Category
Advertising - Direct Mail
Client's Name
InTouch Credit Union
Country / Region
United States
We were challenged with creating a new concept for a Holiday Skip-A-Pay promotion. The client provided us with some suggested verbiage, but it didn’t get included in the design brief. So, we believed we were starting from scratch and scripted our own headline and supporting copy. We found an image of a young mother and her children decorating gingerbread cookies that provided strong emotional appeal for the cover. We followed the cookie baking theme throughout the piece in both our text and images. The client loved the direction we went with this and approved the layout exactly as it was presented, making only minor text changes.
Entrant Company
Sharp Type
Category
Typography - Typefaces / Font System
Country / Region
United States
Entrant Company
Eryn Michel, Freelance
Category
Audio - Audio Book (NEW)
Country / Region
United States
Entrant Company
Rocket Central
Category
Strategic Program - Branding Refresh (NEW)
Country / Region
United States
Entrant Company
Casual
Category
Video - Corporate
Country / Region
Hong Kong SAR