Lawcover Annual Report

Think Creative Agency is Lawcover’s long-standing, full service advertising partner. Starting our collaboration with a rebrand which included a new logo, colour scheme, typography and a complete look and feel, we have been continuously working together implementing new designs and communication strategies across all marketing collateral.
A key project each year is Lawcover’s Annual Report. And each year, our task is to create a fresh, but highly identifiable, on-brand design that maintains a careful balance between professional presentation and engaging content. By utilising a distinctive colour palette to create a strong brand association, each report leverages specific design cues to convey both originality and connectedness.
The use of large format charts and infographics, along with dominant graphic elements, creates an accessible design that delivers important and complex information in an easy-to-digest and engaging format