2023
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Category
Client's Name
Country / Region
A speaker series by Johnson & Johnson, for women, by women.
WLI Elevate hosts conversations with trailblazing female leaders that transform and inspire. They needed a brand identity to reflect this aspirational energy. The logo was inspired by modernized calligraphy with an editorial twist, fusing the two for a fluid, elegant look. The 'E' icon's sweeping lines create a beautiful feeling of movement and of transformation. The challenge of using the Johnson & Johnson colors adds a layer of connection to the parent brand, with the restraint of color usage and addition of gold foil elevating the brand.
WLI Elevate has already had a lasting impact, benefitting global charitable partners, women owned businesses, and countless women all over the world.
Credits
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High Net Worth Life by Pacific Life
Category
Integrated Marketing - Integrated Marketing Materials
Country / Region
United States
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RBK Advertising + Design
Category
Publication - Digital Publications
Country / Region
United States
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Yamamoto Agency
Category
Video - Business to Business
Country / Region
United States
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Standout Arts, LLC
Category
Website - Manufacturing
Country / Region
United States