MUSE Gold

2023

Red Bull Symphonic

Entrant Company

Pop'N Creative

Category

Branded Content - Entertainment

Client's Name

Red Bull

Country / Region

United States

Red Bull Symphonic is based on the unprecedented collaboration between a modern-style artist and a classical music director together with a full-scale symphonic orchestra. The repertoire from the modern-style artist gets a symphonic rearrangement, and the collaboration comes to life in a one-night-only, spectacular performance at a unique and prestigious venue.
For the first time in the United States, Red Bull has enlisted the Rap Boss of the South, Rick Ross, to collaborate with the 50-piece, all-Black Orchestra Noir. In the city that influences all of culture, Conductor Maestro Jason Rodgers will create a show grounded in the robust rhythms of Southern Rap by blending both classical and modern sounds. Special guests will make this performance nothing short of an extraordinary "Ode to the South."


Credits

Co-Founder and Head of Creativ, Pop'N Creative
Lori Hall
Co-Founder and Head of Digital Content, Pop'N Creative
Jessica Lane Alexander
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