2023
That's Better TV Campaign
Entrant
Yamamoto Agency
Category
Branded Content - Healthcare & Pharma
Client's Name
Security Health Plan of Wisconsin, Inc.
Country / Region
United States
About The Entry
Security Health Plan (SHP) is a regional Health Care Provider in Central Wisconsin. As a partner with Yamamoto, SHP tasked Yamamoto to deliver a message to potential enrollees that stands out in a flooded healthcare market in a more fun, unconventional way. The idea was to establish SHP as "your hometown healthcare provider" - not only to compete with the larger, more well-known national providers, but to accentuate the local, personalized customer service you will receive while also receiving the same, or in some cases better insurance offerings. Though this ask, our "That's Better" campaign was born!
Credits
Entrant
VIP Tires & Service
Category
Video - Meeting (Open / Close) (NEW)
Country / Region
United States
Entrant
Nouveau Communications
Category
Event - Festival / Carnival
Country / Region
United States
Entrant
Miami Ad School New York
Category
Student Submission - Student AD
Country / Region
United States
Entrant
Anatta
Category
Best Agency Awards - eCommerce Agency of the Year
Country / Region
United States