2023
Entrant
Category
Client's Name
Country / Region
About The Entry
Today’s new products typically tout the latest technology or a new app to put the world at consumer fingertips. Cutting
Edge Firewood features a product that is decidedly low-tech: wood. Cutting Edge elevates the firewood and cooking
wood experience with ultra-premium wood and is the first company to deliver beautifully packaged boxes and/or
perfectly stacked racks direct to consumers. The brand had grown through organic opportunities and word-of-mouth
but sought to reach a national audience via public relations efforts. To do so, Cutting Edge Firewood engaged The PR
Studio and gem Public Relations to execute a concentrated and ongoing media relations effort to build awareness and support sales of the brand.
Entrant
beMarketing
Category
Website - Small Business
Country / Region
United States
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Shuchen Wang
Category
App - Social Networking
Country / Region
United States
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Blue Hat
Category
Social Media - Food & Beverage
Country / Region
Portugal
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GMR Marketing
Category
Strategic Program - Interactive Brand Experience
Country / Region
United States