MUSE Gold

2023

Tech X by Twisted X

Entrant Company

Twisted X Global Brands

Category

Advertising - Point of Purchase

Client's Name

Twisted X

Country / Region

United States

Create compelling POP featuring the latest collection by Twisted X, educating consumers on the new technology.
Tech X features next level comfort using Twisted X’s CellStretch technology. Optimized for custom comfort, CellStretch Comfort Technology is a one-of-a-kind patent system that responds to each individual. The cell technology housed within the EVA midsole, compresses, stretches, rebounds, and distributes weight evenly. By activating more than 100 individual pressure points of cloud-like comfort, each step gives the ball and heel customized and unparalleled support.

Credits

Chief Marketing Officer
Tricia Mahoney
Creative Director
Taylor Torcellini
Graphic Designer
Shanna Rossi
Brianna Tucker
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