2023
Farm Bureau Ag Innovation Challenge Campaign
Entrant Company
Farm Credit Council
Category
Integrated Marketing - Brand Partnerships
Client's Name
Country / Region
United States
Farm Credit partners with Farm Bureau for an annual Ag Innovation Challenge. This competition looks for rural entrepreneurs who address issues like yield efficiency and reducing costs.
Our goal was to highlight the semi-finalists and the winners of the challenge. The contestants had the chance to win people's choice and the winner was selected by a panel of judges.
In conjunction with the competition, we launched a social media campaign to raise awareness and encourage folks to vote. We also developed a signage poster to display at the awards ceremony.
Credits
Entrant Company
Jia Zhang
Category
Student Submission - Student Architectural Design
Country / Region
United States
Entrant Company
Bad Penny Factory
Category
Website - Lifestyle
Country / Region
United States
Entrant Company
Smith Communication Partners, Inc.
Category
Integrated Marketing - Internal Campaign
Country / Region
United States
Entrant Company
Think Creative Agency
Category
Publication - Annual Report
Country / Region
Australia