MUSE Platinum

2023

ENGINEERING IS IN OUR DNA PODCAST SERIES

Entrant Company

Gutenberg

Category

Audio - Podcast

Client's Name

Mphasis

Country / Region

United States

Objective: In this podcast series, we look at different industry problems and discuss how Mphasis leveraged its DX expertise to solve the problem. Through these episodes, we demonstrate how exactly Mphasis helps its clients achieve their business transformation goals.
Concept: The podcast series “Engineering Is In Our DNA” builds brand awareness for Mphasis by highlighting themes of innovation and transformation.
Approach: Each episode is a conversation with Mphasis subject matter experts to discuss how Mphasis has helped address key business challenges and use its applied tech expertise. Usually, a discussion between experts from within the organisation, episodes have also featured external experts who bring in their own perspectives. The ongoing series helps amplify Mphasis's innovative capabilities and highlight the brand as a key thought leader when it comes to emerging next-gen tech and related trending topics.

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