United States

2019

Run The World

Entrant Company

Miami Ad School San Francisco

Category

Student Submission

Client's Name

Brooks

Sub-Category

Other ___

Brief:<br><br>Market Brooks Gear To Millennials<br><br>Insight:<br><br>In a national survey of runners, the number one thing runners say they want to learn about is Best places to run when on vacation.<br><br>Idea: <br>Brooks wanted to uphold its run happy motto by combining the two things Millennials love: running and traveling.<br><br>So it introduced Run The World, the program that turns new running routes to travel destinations.

Credits

Hatem El Akad
Connor Witt
Renny Eackelbary
More Gold Winners
2019
United States
Simpson 3D

Entrant Company

LHWH Advertising & PR

Sub Category

Travel / Tourism

2019
Canada

Entrant Company

Captus Advertising Ltd

Sub Category

Magazine AD Campaign

2019
United States
ADTRAN, Inc.

Entrant Company

ADTRAN, Inc.

Sub Category

Technology / Science

2019
Uganda
Dell EMC and McLaren

Entrant Company

CXO Strategies FZ LLC

Sub Category

Other Strategic Program ___