MUSE Gold

2019

Run The World

Entrant Company

Miami Ad School San Francisco

Category

Student Submission - Other ___

Client's Name

Brooks

Country / Region

United States

Brief:<br><br>Market Brooks Gear To Millennials<br><br>Insight:<br><br>In a national survey of runners, the number one thing runners say they want to learn about is Best places to run when on vacation.<br><br>Idea: <br>Brooks wanted to uphold its run happy motto by combining the two things Millennials love: running and traveling.<br><br>So it introduced Run The World, the program that turns new running routes to travel destinations.

Credits

Hatem El Akad
Connor Witt
Renny Eackelbary
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