MUSE Platinum

2023

AX1 venture club

Entrant

Design with Alice K

Category

Website - Microsite

Client's Name

AX1

Country / Region

Ukraine

Gallery

About The Entry

In 2023 blockchain technologies continue to develop actively. Besides, they are increasingly used in various industries. These technologies provide users with many possibilities. Therefore, such a topic cannot but be of interest. In the work on the AX1 website, the main inspiration was precisely manufacturability. The purpose was to convey all the modernity, the speed of development and futurism. To do this, complex visual effects have been thought out and developed that arouse curiosity and capture the attention.
The whole concept is non-standard, the dark theme and incredible visual effects completely destroy the stereotypes about this topic. The site interface is monochrome, however in the effect, in the second block, bright colored spots can be seen, thus emphasizing the futurism and emotions that users experience. Unique chrome-plated three-dimensional objects have also been developed. They reflect the metal of the technique and the premium nature of the project. The design is user-friendly and responsive.
The site has a one-page structure with scrolling and easy navigation. Minimum of text description so as not to overload users. The founders of the AX1 organized the first incubator in this industry. Providing information and financial support for the development of interesting projects in the field of blockchain. To participate users can use the contacts to tell about their project and take part in the competition.

Credits

K
Alice
K
Alice
More Platinum Winners
Advertising
2023
2023 MUSE Creative Awards Winner - Vaccine - This is my Shot Campaign

Entrant

Atrium Health

Category

Advertising - COVID-19-Related

Country / Region

United States

Outdoor Advertising
2023
2023 MUSE Creative Awards Winner - Beijing China Overseas Tianxi

Entrant

Power Group Design

Category

Outdoor Advertising - Signage

Country / Region

China

Video
2023
2023 MUSE Creative Awards Winner - Disney+ Hotstar Malaysia - Adventure Arrives
The Walt Disney Company (Southeast Asia)

Entrant

Leo Burnett Malaysia

Category

Video - TV Ad

Country / Region

Singapore

Strategic Program
2023
2023 MUSE Creative Awards Winner - TELUS Critter Comforts Program

Entrant

NATIONAL Public Relations

Category

Strategic Program - Brand Strategy Campaign

Country / Region

Canada