MUSE Gold

2023

Branded Mnemonic

Entrant

Midnight Sherpa

Category

Corporate Identity - Corporate Identity / Other___

Client's Name

Phoenix Labs

Country / Region

United States

Gallery

MUSE Creative Awards Winner – Branded Mnemonic by Midnight Sherpa (Image 1)
MUSE Creative Awards Winner – Branded Mnemonic by Midnight Sherpa (Image 2)
MUSE Creative Awards Winner – Branded Mnemonic by Midnight Sherpa (Image 3)
MUSE Creative Awards Winner – Branded Mnemonic by Midnight Sherpa (Image 4)

About The Entry

Phoenix Labs is a game developer based in Vancouver known for their hit action-RPG game Dauntless. The Midnight Sherpa team worked with them to develop an animated brand mnemonic. The objective was to create an evergreen logo reveal which would work across all their titles while capturing the spirit and ethos of Phoenix Labs.

Featured Media

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Credits

Creative Director / Midnight Sherpa
Miguel Lee
Executive Producer / Midnight Sherpa
Alex More
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MUSE Winner - Shoulda' Been There TV by Here Be Dragons

2023 Gold Winner

Shoulda' Been There TV

Entrant
Here Be Dragons
Category
- Corporate Identity / Other___
United States