MUSE Silver

2023

Colas Rail Employer Brand & Recruitment Campaign

Entrant Company

Frost Creative Limited

Category

Strategic Program - Comm / Marketing Campaign

Client's Name

Colas Rail UK

Country / Region

United Kingdom

Revitalising Colas Rail’s Employer Brand and Recruitment Strategy

Colas Rail is a premier provider of railway infrastructure services in Europe. Frost was chosen to develop a refreshed and effective employer brand identity and recruitment advertising campaign that ran across all traditional and digital communication platforms.

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