MUSE Gold

2023

DIY Tent Calendar

Entrant

Jiyanwushe

Category

Marketing & Promotional - Calendar

Client's Name

Jiyanwushe

Country / Region

China

About The Entry

Introducing an innovative and interactive calendar that doubles as a DIY camping tent. With the rise of outdoor camping trends and the current pandemic, our product allows users to experience the joys of camping from the comfort of their own homes or offices. The mini tent design can be assembled using iron rods and fabric, providing a creative and fulfilling DIY activity that captures the essence of camping. In addition to the tent structure, our calendar also features a storage compartment within the tent's door that can be pulled out like a drawer. The back of the calendar includes a small pocket for storing calendar cards and work notes. The environmentally friendly packaging, made of durable and cost-effective kraft paper, supports sustainability and easy transportation. Additionally, neatly arranged iron rods protect the product during transit and enhance its display qualities. The calendar's beautiful linen-cut prints depict the joys of camping across all four seasons, evoking a sense of warmth and nostalgia. Since its release, the tent calendar has attracted high rates of reposts, likes and collections on social media in China.The numerous art galleries and store sell our product, this product enjoys robust sales both online and offine.

Credits

Cao Lisi
Creative Direction
Yang Yixin
Art Direction
Cao Lisi, Yang Yixin, Yin Qiwen
Design
Dai Xianmin
Fabrication
Huang Guanlan
Management
Sixi Printing
Printing
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