MUSE Silver

2023

Used Mobiles 4 U SEO: 2022

Entrant Company

Blue Whale Media ltd

Category

Advertising - Advertising / Other___

Client's Name

Used Mobiles 4 U

Country / Region

United Kingdom

Used Mobiles 4 U is an online retailer for second-hand mobile phones. Having already built their original website in 2019, they came to Blue Whale Media looking to improve their online revenue.
Looking at the website stock and our keyword research around their products, we knew there was a huge audience looking for their products, we just needed to make sure their website was showing up to the right people.

We believe the results of our work speak for themselves.

2022 quickly became an incredible year for Used Mobiles 4 U. Through our various website and marketing work, we managed to achieve a 66% increase in organic users throughout the year.
That sounds good - but this is an eCommerce client; money talks the loudest! Thanks to our efforts, the website recorded a 228% increase in online transactions from organic search, a 257% increase in online revenue from organic search, and we managed to double the online conversion rate from organic users.
In conclusion, the case study of Used Mobiles 4 U highlights the importance of a comprehensive digital marketing strategy for eCommerce businesses. Through a combination of technical website improvements, on-page optimisations, and off-page link building, we were able to achieve significant increases in organic traffic, online transactions, revenue, and conversion rates. By focusing on providing a great user experience and highlighting the company's position as the cheapest option against competitors, we were able to attract more price-conscious customers and drive more sales.
*All data is recorded for January 1st 2022 - December 31st 2022. Any comparisons made are against data recorded for January 1st 2021 - December 1st 2021. All data is recorded in Google Analytics. All data is for organic users only.

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