2023

Le Zette

Entrant

Cohere

Category

Corporate Identity - Brand Identity

Client's Name

Le Zette

Country / Region

United States

Based in Los Angeles le zette is creating a brand for their Ayran Turkish Yogurt drink. Ayran, is a cold savory yogurt-based beverage popular across Western Asia, Central Asia, South Asia, Southeastern Europe, North Asia and Eastern Europe. Primarily an unchanged classic, le zette will bring to market the freshest take on this drink, and add bold, new flavors.
Cohere was brought in for brand development for their launch is stores, including core packaging, merchandise and social media assets.