2023
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Category
Client's Name
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Sorella’s Story transforms the story behind a single smuggled 1941 photograph, buried by history, into an unforgettable 15-minute immersive experience. Inside a VR headset, the viewer is transported to a 360 snowy landscape with 10-year-old girl Sorella Epstein.
Tragically, Sorella and almost 4,000 Latvian Jewish women and children were ordered to undress in freezing temperatures prior to a mass execution on a beach in Liepāja, Latvia during the Holocaust. Sorella’s Story is a visceral reminder and warning of how prejudice can escalate to devastating tragedy. This impactful story invites the viewer to accompany Sorella and some of the women as they embark on their last journey, so that we never forget.
Credits
Entrant Company
Bracom Agency
Category
Corporate Identity - Brand Identity
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Vietnam
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NA
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Experiential & Immersive - Live Experiences
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United States
Entrant Company
Curious Public
Category
Best Agency Awards - Best Agency Culture
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Canada
Entrant Company
Definition Films
Category
Video - TV Ad
Country / Region
United States