2023
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Client's Name
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Florida International University’s Next Horizon capital campaign set out to raise $750 million in support of student success and research excellence. As of June 30, 2023 the campaign ended having exceeded their goal by over 11% (over $850 million raised). This video was created to celebrate the success of the campaign and the initiatives put to action with the funds raised, as well as to recognize the donors, staff and volunteers that made it all possible..
What was created?:
One celebration video leveraging the campaign statistics and highlighting the campaign pillars. Several short social videos highlighting the priorities of research excellence and student success, as well as a general version speaking to each of these initiatives individually.
Credits
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You Zhang
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Marketing & Promotional - Illustration
Country / Region
United States
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Northwell Health
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Social Media - TikTok Page
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United States
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McKinsey Global Publishing
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Branded Content - Website Content
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United States
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Halteres Associates
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Video - Medical
Country / Region
United States