The key to becoming a top 5 B2B agency? Human emotion.

For 45 years, StudioNorth has been known as one of B2B’s best-kept secrets. We’re ready for our coming out party.

StudioNorth is now one of the fastest-growing B2B marketing agencies in the United States, advancing from the 16th largest B2B agency in the US to the 8th largest in the last two years.1 We partner with tech, healthcare and software companies to cut through the noise using data-driven strategy and knockout creative. We make the process fun. And we make the work matter.

StudioNorth was founded in 1978 as a print shop. While our mission has always been the same—help our clients achieve their communication and business goals with the most effective solutions possible—our evolution to a full-service agency has been driven by anticipating clients’ needs and adding the capabilities to meet them. From digital design to video to web development and from experiential marketing to content marketing to advanced strategy, we’ve grown our capabilities and delivered results no matter what seismic shifts occurred in industry, technology or our clients’ audiences.

One common thread through these evolving capabilities is the ability to create human connection through fresh, engaging, attention-grabbing creative.

Another common thread is the people who make it possible, several of whom have been with StudioNorth for more than 30 years:

CEO Mark Mohr joined StudioNorth in 1988
Senior Creative Director Mark Schneider: 1987
Senior Director of Accounts Doug Duty: 1988
Senior Director, Content Dan Gutknecht: 1992
Chief Operating Officer Michael Matteoni: 2000
Senior Vice President, Creative Shannon Lee: 2008

One final common thread: We are, always have been, and intend to remain 100% independently owned.

By focusing on core B2B audiences in tech, healthcare and software and delivering the strategy-driven solutions that connect with them, we’ve added several new clients and grown existing ones significantly to crack the list of top 10 B2B agencies. And the curve shows no signs of flattening.


1—b2bmarketing.net, “The B2B Marketing US Agencies Benchmarking Report 2022,” August 2022