Masks of Fruits

During the pandemic, how can we effectively promote agricultural products while also enhancing the city's image? The Pingtung County Government took an exclusive initiative by introducing delightful facial masks featuring seven signature fruits. These masks not only alleviated the challenges posed by the pandemic but also united its citizens in the fight against the virus.
Priority distribution of the masks was extended to frontline healthcare workers, low-income households, and the elderly in care centers. Subsequently, they were made available to the general public for free. The masks gained immense popularity among both local residents and visitors, with over two million masks being swiftly distributed as soon as they were manufactured.
The vibrant fruity patterns on these masks became a common sight in hospitals, daily press conferences, traditional supermarkets, and even international events. This initiative effectively showcased Pingtung's unique characteristics and reinforced the government's message about the importance of mask-wearing. It not only set a trendy fashion trend but also contributed to saving lives.