The Summer Palace

Outernet’s ‘Now Building’ is a Global Stage for defining brand moments.
The breath-taking space really has to be experienced to be appreciated. At 23,000 square feet and standing four stories high, it broadcasts digital artwork onto 360-degree LED screens with 4D and interactive capabilities, covering the entire walls and ceiling.
'The Summer Palace' created by Glasseye, is a truly immersive experience that takes you on a journey through space and time.
The Summer Palace is created by combining animated content created for the 4 walls and ceiling of screens in ‘The Now building’. The content represents the interior of a Palace that moves, evolves, and explodes as the journey continues through the ceiling and into a frantic immersion through space and galaxies.
The Summer Palace is brought to life by combing
renaissance paintings, particle simulations, 3D visuals, and AI, with amazing creativity, design, and passion, that immerses and delights all who experience it.
Taking inspiration from Renaissance paintings and our love of classical art and technology, the Glasseye team, led by XR creative lead Agustin Vidal Saavedra has developed a mind-blowing 360-degree immersive journey