2024
Entrant Company
Category
Client's Name
Country / Region
Yeah the Boys follows six young Aussie men as they sink beers over an afternoon and well into the night.
Emoting only through movement; lewd gestures, chokeholds, crowd surfs, and chugging shoeys, they somehow say everything without uttering a single word.
Equal parts larrikin, brutal, and tender, this choreographic short film scored by The Avalanches is an observation of Australian masculine identity and our nation's relationship with drinking culture.
We embarked on a journey to distill all these themes into a single, powerful image that captures the exuberant energy and frenetic intensity of the boys.
Entrant Company
Grupo LVT
Category
Advertising - Print Advertising (Campaign) (NEW)
Country / Region
Mexico
Entrant Company
HUNTER; Lumen & Forge; PHD
Category
Experiential & Immersive - Promotions & Stunts
Country / Region
United States
Entrant Company
22Squared
Category
Video - TV Ad
Country / Region
United States
Entrant Company
PACO Collective
Category
Integrated Marketing - Integrated Marketing Campaign
Country / Region
United States