MUSE Platinum

2024

The Outlast Trials - Villains Trailer

Entrant Company

KWM Creative Agency

Category

Video - Games

Client's Name

Country / Region

Canada

To celebrate the launch of The Outlast Trials, our team, in partnership with Bunker VFX created an intense and gory trailer that puts the spotlight on both Prime Assets of the game, Murkoff’s deadliest creations whose sole purpose is to hunt and torment the players trying to survive the Trials.
Our trailer presents the Prime Assets in an unusual context, having them subdued and interrogated by their jailor, Dr. Easterman. The script, written in collaboration with the game’s narrative director, explores their motivations, their psychological traumas and the small hints of humanity remaining in their broken minds, shedding a new light on these iconic antagonists.
Apart from the narration, brutal and unnerving gameplay sheds even more light on the deranged personas of the Prime Assets. Our in-house capture artists set out to capture top-quality footage showcasing the threat each Prime Asset represents in-game.
As a secondary goal, the trailer introduces very brief flashes of new content planned to be released during the game’s first official season and, incidentally, to excite the community about the prospect of a recurrent flow of new content for them to explore and have fun with.
To the delight of the fans, the trailer ends with a short CG scene strengthening the connection between The Outlast Trials and the other two entries of the series.

Credits

Studio Creative Director / KWM - A Keywords Studio
Charles DiGaetano
Co-founder / Red Barrels
Philippe Morin
More Platinum Winners
Experiential & Immersive
2024
MUSE Advertising Awards - Tequila Don Julio takes over the STRAT for Super Bowl

Entrant Company

HUNTER; Lumen & Forge; PHD

Category

Experiential & Immersive - Promotions & Stunts

Country / Region

United States

Video
2024
MUSE Advertising Awards - Ready for every step, reset all your acne problems.

Entrant Company

Createx House

Category

Video - Beauty & Cosmetics

Country / Region

Thailand

Video
2024
MUSE Advertising Awards - Rags of Love
Tempesst - Pony Recording

Entrant Company

Really Bright Media

Category

Video - Music Video

Country / Region

United Kingdom

Video
2024
MUSE Advertising Awards - Bead Mountain
Spotify

Entrant Company

Believe Media

Category

Video - Celebrity / Fan

Country / Region

United States