MUSE Gold

2024

'Introductory Activity' Silent Disco Party

Entrant

25nobody

Category

Event - Art Event

Client's Name

Country / Region

Taiwan

It is not uncommon to see young people walking on the streets with headphones on. The event explored the world through the eyes of teenagers and whether they think they are separated from the real world by wearing headphones. The "radio waves" conveyed the concept of barrier-free communication and found a common frequency between the new generation of young people. With the music of the same frequency, people seem to travel freely in the space where the virtual and the real are intertwined, and then reflect on what kind of world they want to live in.
furthermore, the curators have found that research has shown that plants can communicate with each other at the same audio frequency, as humans. By making plants an organic medium, the event conveyed abstract concepts. The staggered arrangement of organic and cultured plants symbolizes the "headphone-wearing" and "non-headphone-wearing" communities in modern society.

Credits

Designer
JUN-WEN LIN
Designer
YEN-CHI LIU
Designer
CHIA-LING TSAI
Designer
YEN-YI LIN
Designer
WEI-LUN TUNG
Designer
SHIH-TING HUANG
Designer
YUN-KUEI CHEN
Designer
YUNG-CHENG HSIEH
Designer
YU-TING SU
More Gold Winners
Experiential & Immersive
2024
2024 MUSE Creative Awards Winner - Lifeguard VR
The American Red Cross

Entrant

Lucid Reality Labs

Category

Experiential & Immersive - Virtual Reality

Country / Region

United States

Website
2024
2024 MUSE Creative Awards Winner - Paloseco
SRTA TEMPLETON, S.L.

Entrant

eMascaró

Category

Website - Food & Beverage

Country / Region

Spain

Video
2024
2024 MUSE Creative Awards Winner - The Beast
Sumsub

Entrant

Crowd

Category

Video - Business to Business

Country / Region

United Arab Emirates

Best Agency
2024
2024 MUSE Creative Awards Winner - The Art of Commerce

Entrant

CQL

Category

Best Agency Awards - eCommerce Agency of the Year

Country / Region

United States