MUSE Gold

2024

'Introductory Activity' Silent Disco Party

Entrant Company

25nobody

Category

Event - Art Event

Client's Name

Country / Region

Taiwan

It is not uncommon to see young people walking on the streets with headphones on. The event explored the world through the eyes of teenagers and whether they think they are separated from the real world by wearing headphones. The "radio waves" conveyed the concept of barrier-free communication and found a common frequency between the new generation of young people. With the music of the same frequency, people seem to travel freely in the space where the virtual and the real are intertwined, and then reflect on what kind of world they want to live in.
furthermore, the curators have found that research has shown that plants can communicate with each other at the same audio frequency, as humans. By making plants an organic medium, the event conveyed abstract concepts. The staggered arrangement of organic and cultured plants symbolizes the "headphone-wearing" and "non-headphone-wearing" communities in modern society.

Credits

Designer
JUN-WEN LIN
Designer
YEN-CHI LIU
Designer
CHIA-LING TSAI
Designer
YEN-YI LIN
Designer
WEI-LUN TUNG
Designer
SHIH-TING HUANG
Designer
YUN-KUEI CHEN
Designer
YUNG-CHENG HSIEH
Designer
YU-TING SU
More Gold Winners
Typography
2024
MUSE Advertising Awards - SFT Schrifted Serif

Entrant Company

Schrifteria Foundry

Category

Typography - Typefaces / Font System

Country / Region

Serbia

Social Media
2024
MUSE Advertising Awards - Metro Vein: Doll Edition
Metro Vein Centers

Entrant Company

By Hart

Category

Social Media - Healthcare & Pharma

Country / Region

United States

Advertising
2024
MUSE Advertising Awards - Slugger Ronald Acuna, Jr. Prime Bat :30

Entrant Company

Doe Anderson Advertising

Category

Advertising - Online Ad (Single)

Country / Region

United States

Website
2024
MUSE Advertising Awards - Tony Robbins Redesign
Tony Robbins

Entrant Company

TinyWins

Category

Website - Website Redesign (NEW)

Country / Region

United States

This site uses cookies to offer you a better browsing experience. Find out more on how we use cookies and how you can change your settings.
Cookie Policy