2024
Entrant Company
Category
Client's Name
Country / Region
In the total output value of China's national economy, the agricultural economy plays a crucial role. However, as the cornerstone of economic development, rural small and micro-business operators often face various operational challenges. Addressing the three major difficulties faced by rural small and micro enterprises—insight into business opportunities, advertising creation, and challenges in advertising placement—we have meticulously developed and established the Baidu QINGGE Marketing Platform. This platform offers enterprise users one-stop four major marketing services: opportunity insight, advertising creation, simple placement, and performance monitoring.
QINGGE is not just an marketing platform, but also a bridge connecting business opportunities, a vast blue ocean for market expansion. 'Qingge(a light boat) approaches, leisurely arriving on the lake.' is a very picturesque sentence. By the tranquil lakeside, a nimble boat welcomes guests, creating a scene of roaming together on the lake. This is the vision that our Baidu QINGGE marketing platform aspires to. Drawing inspiration from traditional Chinese poetry and culture, we take 'Qingge' as our design concept, crafting the platform into a light and agile boat, sincerely inviting rural small and micro business owners to join hands and navigate freely in the business world.
Credits
Entrant Company
AVANGA Filmproduktion GmbH
Category
Video - Recruitment
Country / Region
Germany
Entrant Company
IZEA
Category
Branded Content - Influencer Marketing
Country / Region
United States
Entrant Company
25nobody
Category
Event - Art Event
Country / Region
Taiwan
Entrant Company
Sparks
Category
Experiential & Immersive - Retail
Country / Region
United States