2024
Entrant Company
Category
Client's Name
Country / Region
Enlyte's "It's That Simple" campaign cuts through the complexity of industry jargon to present clear, streamlined solutions. Using a clever 'one-two punch' approach, we pair problems with our straightforward solutions, followed by the tagline, "It's that simple," or "Imagine that," emphasizing ease and clarity. This campaign stood out for its simplicity in messaging and the innovative visual design that literally tears through the conventional to reveal the innovation beneath.
We also put a spotlight on our senior leadership, choosing authenticity over production, showcasing genuine interactions that resonate with our audience. The campaign speaks directly to the viewer, making intricate solutions feel approachable and attainable.
Credits
Entrant Company
Luping Wang
Category
Website - Web App
Country / Region
United States
Entrant Company
LightUp Life Co., Ltd.
Category
Event - Cultural Event
Country / Region
Taiwan
Entrant Company
上海斐氪文化传媒有限公司
Category
Corporate Identity - Logos
Country / Region
China
Entrant Company
CLYDE
Category
Strategic Program - PR Campaign
Country / Region
United States