MUSE Gold

2024

The Slenderiiz Cookbook

Entrant Company

Partner.Co

Category

Branded Content - Fitness & Wellness

Client's Name

Country / Region

United States

For a wellness program to work, it must approach the issue at hand from a holistic perspective. A weight management supplement or a diet on its own can be effective, but for it to work as intended, it needs to be mixed with other approaches as well. For Partner.Co’s Slenderiiz® Program, which combines Slenderiix™ & Xceler8™ drops with a 28-day wellness journey, one of the key features of the program is the official Slenderiiz cookbook. Named Clean Eating: Easy Recipes for a Healthy Life, the cookbook features 82 recipes, spanning breakfasts, entrees, desserts, side dishes, and snacks, with recipe cards optimized for sharing on social media stories.

Among the recipes, readers can find a wide mix of culinary styles to appeal to people around the world. The variety was intentional to appeal to our readers in countries around the world. Examples include a Grilled Harissa Steak With Salad, featuring the Middle Eastern pepper paste Harissa as well as Keto-Friendly Sushi. Our team of recipe researchers, too, tested each recipe not only for taste, but for ease. For many joining the Slenderiiz Program, cooking may not be something they are familiar with. Our recipes were designed so anyone could prepare the dishes, experience or not.

A third piece of the Partner.Co cookbook that stands out is our use of Partner.Co products in ways that are not shoehorned in, but flow seamlessly with the other ingredients in the different recipes. The Chewy Power Boost™ Brownies, for example, use our cocoa-flavored protein powder to create a delicious and nutritious brownie that also allows readers to stay on plan (while still allowing them to indulge a sweet tooth, should they choose).

In all, the Slenderiiz Cookbook offers an easy entry into the world of healthy cooking, providing a slew of recipes for all palates and cooking experience. These are recipes that users can take with them after the initial 28-day period is over and use again and again, helping them maintain the level they are at or reach new goals in subsequent months.

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