2024
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Category
Client's Name
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This spot created it's own viral splash within the biggest TV phenomenon of the year, the "Scandoval". Inspired by Uber One's P. Diddy Superbowl campaign, the creative features a remixed version of Scheana Shay's song Good As Gold, taking over TikTok with over 12+ million views and spawning countless remakes!
Credits
Entrant Company
22Squared
Category
Video - TV Ad
Country / Region
United States
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PA Consulting
Category
Branded Content - Branded Content / Other___
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United Kingdom
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AbelsonTaylor
Category
Video - Branding
Country / Region
United States
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Hong Kong Tourism Board
Category
Branded Content - Non-Profit
Country / Region
Hong Kong SAR