MUSE Platinum

2024

Garcelle's Dream Closet

Entrant Company

NBCUniversal

Category

Branded Content - Entertainment

Client's Name

Warner Bros. Entertainment

Country / Region

United States

We dove headlong into Barbiemania with this fashion forward entry into the pink zeitgeist of content. Fan Favorite Beverly Hills Housewife Garcelle Beauvais provided Bravo fans an irresistible entry point into every woman's fantasy: a Barbie-fied closet! Fans were enthralled and the movie smashed box office records!

MUSE Creative Awards Winner - Garcelle's Dream Closet 1
MUSE Creative Awards Winner - Garcelle's Dream Closet 2
MUSE Creative Awards Winner - Garcelle's Dream Closet 3
MUSE Creative Awards Winner - Garcelle's Dream Closet 4
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Credits

EVP, Creative Partnerships, NBCU
Jamie Cutburth
SVP Head of Creative, NBCU
Steven Rummer
VP, Production, NBCU
Liz Gaffney
VP, Creative, NBCU
Sharon Ngoi
VP, Client Team, NBCU
Stephen Treinen
Senior Executive Producer, NBCU
Janelle Albino
Creative Director, NBCU
Stacy Asturias
Director, Creative Partnerships, NBCU
Taylor Sperry
Senior Manager, Creative Partnerships, NBCU
Lauren Matela
Senior Producer, NBCU
Samantha Rundbaken
Senior Project Director, NBCU
Kendal Stavros
Manager, Creative Partnerships, NBCU
Rebecca Gibson
Writer/Editor/Producer, NBCU
Felipe Henriquez
Specialist, Creative Partnerships, NBCU
Matt Spector
Production Company
Ringer
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