2024
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About The Entry
Rainn Wilson returns to the office as a harried insurance agent at the fictional Mechless Mutual Insurance Company in Petrol's clever game launch of Bandai Namco's "Armored Core VI: Fires of Rubicon". Created by the team at Petrol and produced by Alkemy X, the spot went viral with 2.4 million views on YouTube.
Client: Bandai Namco Entertainment America Inc. Agency: Petrol Advertising Inc. Chief Creative Officer: Alan Hunter, Chief Strategy Officer: Ben Granados, VP of Communications: Patrick Cervantes, Creative Director AV: John Conway, Creative Director: Phill Eichenauer, Director of Strategy: Gilbert Moran, Creative Writer: Alex Daltas, Sr. A/V Producer: Rodrigo Galvais, Account Director: George Miranda, A/V Coordinator: Julie Johnson
Production Company: Alkemy X. Director: Rob Boocheck, EP, Production: Nick Pitcavage, EP, Post: Sue Fallon, Editor: Dave Bradley, Post Supervisor: Ryan Sun, Assistant Editors: Ricky Heidelbaugh & David Molina Cavazos, Sound Design + Mix: Bob Schachner & Mike Taylor
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Gravity Global
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Best Agency Awards - Independent Agency of the Year
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United Kingdom
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Advertising - Online Ad (Single)
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Saudi Arabia
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Comma Entertainment
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Social Media - Food & Beverage
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South Korea