MUSE Platinum

2024

Armored Core VI: Fires of Rubicon

Entrant

Alkemy X

Category

Video - Games

Client's Name

Petrol Advertising Inc.

Country / Region

United States

Gallery

About The Entry

Rainn Wilson returns to the office as a harried insurance agent at the fictional Mechless Mutual Insurance Company in Petrol's clever game launch of Bandai Namco's "Armored Core VI: Fires of Rubicon". Created by the team at Petrol and produced by Alkemy X, the spot went viral with 2.4 million views on YouTube.
Client: Bandai Namco Entertainment America Inc. Agency: Petrol Advertising Inc. Chief Creative Officer: Alan Hunter, Chief Strategy Officer: Ben Granados, VP of Communications: Patrick Cervantes, Creative Director AV: John Conway, Creative Director: Phill Eichenauer, Director of Strategy: Gilbert Moran, Creative Writer: Alex Daltas, Sr. A/V Producer: Rodrigo Galvais, Account Director: George Miranda, A/V Coordinator: Julie Johnson
Production Company: Alkemy X. Director: Rob Boocheck, EP, Production: Nick Pitcavage, EP, Post: Sue Fallon, Editor: Dave Bradley, Post Supervisor: Ryan Sun, Assistant Editors: Ricky Heidelbaugh & David Molina Cavazos, Sound Design + Mix: Bob Schachner & Mike Taylor

Featured Media

Credits

Chief Creative Officer - Petrol
Alan Hunter
Chief Strategy Officer - Petrol
Ben Granados
VP of Communications - Petrol
Patrick Cervantes
Creative Director AV - Petrol
John Conway
Creative Dreictor - Petrol
Phill Eichenauer
Director of Strategy - Petrol
Gilbert Moran
Creative Writer - Petrol
Alex Daltas
Sr. A/V Producer - Petrol
Rodrigo Galvais
Account Director - Petrol
George Miranda
A/V Coordinator - Petrol
Julie Johnson
Director - Alkemy X
Robert Boocheck
Editor - Alkemy X
Dave Bradley
Post Supervisor - Alkemy X
Ryan Sun
EP, Production - Alkemy X
Nick Pitcavage
EP, Post - Alkemy X
Sue Fallon
More Platinum Winners
Best Agency
2024
2024 MUSE Creative Awards Winner - It’s surprising what coffee can do!

Entrant

Gravity Global

Category

Best Agency Awards - Independent Agency of the Year

Country / Region

United Kingdom

Advertising
2024
2024 MUSE Creative Awards Winner - DARE 7AM

Entrant

Side ops

Category

Advertising - Online Ad (Single)

Country / Region

Saudi Arabia

Social Media
2024
2024 MUSE Creative Awards Winner - HiteJinro Global Social Media Management

Entrant

Comma Entertainment

Category

Social Media - Food & Beverage

Country / Region

South Korea

Video
2024
2024 MUSE Creative Awards Winner - Power Off

Entrant

Aihui Dong

Category

Video - Short Film

Country / Region

China