2024
Entrant
Category
Client's Name
Country / Region
About The Entry
'Eighest' is a documentary-styled reality show that captures the charms of a K-POP artist’s daily life to their professional aspects on stage through 8 different keywords. The composition of 'Eightest' varies for each starring artist. Viewers are able to see the K-POP artist’s casual life at their dorm, as well as watch them answer the staff’s questions honestly; they may also see the artist discuss some of their precious objects. 'Eighest' enables K-POP fans to see their favorite idol’s ordinary daily life, humorous content, and the hard work they put into their role of being an idol. With 'Eightest' offering a long running time along with the variety of content, it is gaining popularity amongst K-POP fans and is getting to be called a ‘wish’ program for their idol to star on.
Entrant
AMP
Category
Strategic Program - Digital Marketing Campaign
Country / Region
United States
Entrant
NBCUniversal
Category
Experiential & Immersive - Sponsorship Experience
Country / Region
United States
Entrant
Northwell Health
Category
Advertising - Advertising Campaign
Country / Region
United States
Entrant
Phoenix Media Group & SALT
Category
Event - B2B Event
Country / Region
United States