MUSE Platinum

2024

LUKi & the Lights

Entrant Company

Big Grin Productions

Category

Video - Cause / Awareness (NEW)

Client's Name

Global Neuro Y Care and ALS Association

Country / Region

United States

LUKi, a charming and upbeat robot known for living life to the fullest, is diagnosed with the life-altering disease ALS. He must choose how to face life going forward. This film aims to raise awareness of ALS, offering hope to those affected, and using LUKi as an educational tool for parents and children to discuss and understand the disease with compassion.

Credits

Director / Big Grin Productions
Toby Cochran
Producer / Big Grin Productions
Adrian Ochoa
Animation Supervisor / Big Grin Productions
Michelle Meeker
More Platinum Winners
Experiential & Immersive
2024
MUSE Advertising Awards - Renault Megane E-Tech Press Lauch

Entrant Company

Illusionist Digital Arts Studio

Category

Experiential & Immersive - Multi-Channel Experience

Country / Region

Turkey

Event
2024
MUSE Advertising Awards - Red Sea International Film Festival
Red Sea Film Foundation

Entrant Company

TAIT

Category

Event - Live Show

Country / Region

United States

Video
2024
MUSE Advertising Awards - Rise of the Angry Earth

Entrant Company

Layer

Category

Video - Trailers

Country / Region

United States

Event
2024
MUSE Advertising Awards - 2023 Upfront

Entrant Company

NBCUniversal

Category

Event - Corporate Event

Country / Region

United States